The UpstreamLife
The UpStream Life offers an editorial approach to content creation that focuses on capturing the intellectual foundations of an organization.
While social media and marketing content are important, our approach prioritizes storytelling that resonates with stakeholders.
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By emphasizing conversations that truly matter, we believe our approach can help organizations achieve lasting success.
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The UpstreamLife
"Grab Me" stories of brownies & more: Gagana Ganesh scaling a youthful brand in modern retail
In this episode meet Gagana Ganesh, the founder of Grab Me, who has defied conventional wisdom. She has expanded to modern retail first even while others go for a D2C concept. Don't get us wrong she has also built a "brand".com D2C store, but has expanded to over 100-retail stores. This podcast covers her journey and her efforts to build India's first long lasting brownies and more.
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