UpStreamVoice
UpStreamVoice offers an editorial approach to content creation and it focuses on capturing the intellectual foundations of an organization.
While social media and marketing content are important, our approach prioritizes storytelling that resonates with stakeholders.
UpStreamVoice creates narratives that capture the essence of their organization.
By emphasizing conversations that truly matter for your leadership we believe in creating a communications system that help your organization achieve lasting success.
UpStreamVoice
IP protection for Indian deep tech startups, how to build value for a company
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In this episode Ritu Varma, the founder of @ankur_capital talks with Dr Vikram Rao about the importance of intellectual property to tell a story and create value.
00-00 - Ritu sets the context of building value in deep tech with IP
02:53 - Two buckets of intellectual property - patents and know-how.
08:25 - Do agreements hold when business of deep tech is across countries.
09:23 - Giving away patents for free.
15:29 - Protecting Scientific Discovery or Formulations.
17:00 - IP Strategy with platform technology.
23:18 - Convincing customers about IP.
30:48 - Raising money to match customer demand.
37:19 - Understand your business model.
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